Here are a few of the best pieces I've written:
How to Nail the Perfect Soundtrack for B2B Marketing Videos: A Blog Series
We're excited to present a four-part blog series that will be dedicated to finding awesome soundtracks to the top four B2B video categories: Explainers, Promos, Company culture videos, and Customer testimonials. This blog series is a collaboration with Cincopa, a powerful video hosting solution.
Pick the Best Music for Explainer Videos | Epidemic Sound
This is the first out of four articles in a blog series where we'll explore all there is to know about soundtracks for B2B videos. Get ready for: explainers! This series is a collaboration with Cincopa, a powerful video hosting solution.
Part Two: How to Choose the Best Music for Promos
This is the second out of four articles in a blog series where we'll explore soundtracks for B2B videos: best practices and explicit tips. Time for: promos! This series is a collaboration with Cincopa, a powerful video hosting solution.
SignalPath Customer Story - The Blog
SignalPath is the premier clinical trial technology partner for research sites and sponsors, focused on improving the ease and efficiency of trial execution and management. Supporting over 2,500 trials across 250 sites and 3,000 active users, SignalPath is the industry standard that addresses key pain-points in the conduct of trials.
Choose Great Music for Customer Testimonials| Epidemic Sound
This is the third out of four articles in a blog series where we'll explore soundtracks for B2B videos: best practices and explicit tips. Let's dive into: customer testimonials! This series is a collaboration with Cincopa, a powerful video hosting solution. Even when a company has a lot to be proud of, self-promotion can sometimes turn into hollow bragging.
Part Four: How to Pick the Best Audio for Company Culture Videos
This is the fourth and final article in a blog series exploring soundtracks for B2B videos: best practices and explicit tips. Time to get into: company culture videos! This series is a collaboration with Cincopa, a powerful video hosting solution. You know the way office life is depicted as pathologically dull, grey, and tired on 'The Office'?
How to Create a WooCommerce Website in 2022
Thanks to WooCommerce, WordPress has become an incredibly popular and versatile solution for e-commerce store owners around the world. Digital entrepreneurs are finding great value in the retail capabilities of the free, open-source platform WordPress offers. It's easy to see why. WordPress and WooCommerce offer the perfect combination of power and simplicity modern online retailers need.
5 Tips to Increase Sales on Your WooCommerce Store
eCommerce customers expect fast, reliable website performance. The longer your website takes to load, the lower your overall conversion rate is going to be. A one-second delay in your website loading speed carries multiple negative effects . It can: Reduce page views by 11%. Decrease customer satisfaction by 16%.
How to Have an Accessible Small Business Website That Disabled Customers Love
Disability accessibility is more than a long series of complicated technical rules. It is a concerted approach to make your products and services available to people with disabilities. Since that accounts for about 15% of the population , accessibility can drive value at every stage of the business lifecycle.
5 Tips For Creating A WooCommerce Site In 2023
WooCommerce has become one of the most popular engines driving e-commerce success online. It sets the standard for what WordPress e-commerce plugins can do and how they should work. It should come as no surprise that the majority of WooCommerce users represent small retailers with less than a million dollars worth of annual sales.
How video drives further conversions on e-commerce sites - Wibbitz
On average, only 2.86% of e-commerce website visits convert into a purchase, leaving marketers to figure out how to increase sales with digital shopping. For years, the dominant factor 'contributing' to this phenomenon has been potential consumers being deterred by the extra shipping and tax costs.
Why Video Should Be Marketers' and Sales Reps' Go-to Weapon
A quick glance at the current state of social media tells what many of us already know: Video reigns supreme. TikTok was the fourth most popular free iPhone Apps download in 2019. 500 million Instagram accounts use Instagram Stories every day. And Facebook boasts 4 billion daily video views on its platform.
How To Build an SMB WordPress Website | Brand24
There are several other ways your business can make more from WordPress. Here's a complete guide on how to build a WordPress website.
How To Build An Affiliate Website With WordPress
Affiliate marketing is often promoted as one of the best ways to make passive income online. This is true - there are many people out there making excellent money promoting e-commerce products to niche markets online. However, there are also many people struggling to get their affiliate marketing operation off the ground.
A case for video hosting platforms
It's immediacy, ease of use, price (or lack thereof) and an almost infinite selection of videos fit in perfectly with our modern, binge-seeking tendencies. It's the perfect place to escape to; an ideal destination for those seeking entertainment and music. Whether it should be relied on exclusively for business purposes, however, is a question worth examining.
How video analytics show you who's really watching
Guest blogger Yoni Yampolsky discusses how you could be using advanced video analytics to get the most out of your investment in video marketing.
What are YouTube's 2021 Guidelines?
Since September of 2020, YouTube has terminated more than 8,000 channels and many more videos because of policy violations. If you want to continue to operate within, and especially profit off of your YouTube videos, you have to see to it that you are abiding by YouTube's terms of service (TOS) We've rounded up the most essential updated guidelines you should be paying attention to with your YouTube videos.
Emerson Swan Customer Story - The Blog
Founded in 1932 by Thomas J. Swan, Sr., Emerson Swan is one of the largest manufacturers' representative organizations in the United States. Headquartered in Randolph, MA, Emerson Swan supplies and sells residential and commercial plumbing, heating, and HVAC equipment, serving the Northeastern United States.
United to Heal Customer Story - The Blog
Founded by Mathias Berner in 2018, United to Heal is a premier destination for online summits and conferences. Focusing primarily on homeopathy and holistic health, these online conferences are conducted four to five times a year, with an itinerary lasting ten days. A typical summit day entails three to four interviews of field experts and leading medical professionals.
The New Herald News
The New Herald News is an online community news site serving Lincoln and Logan County, Illinois, established in 2014. Attracting local and national vendors, The New Herald News is a sought-after advertising platform, and is a rising star on the local news scene.